Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts: Writing to Win

Persuasive business proposals : writing to win more customers, clients, and contracts

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  • Persuasive business proposals: writing to win more customers, clients, and contracts
  • Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts by Tom Sant
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  • 14 editions of this work
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    Persuasive business proposals: writing to win more customers, clients, and contracts

    Thanks for telling us about the problem. Return to Book Page. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the author's winning strategies for today's global business environ "With over 40, copies sold, the first edition of Persuasive Business Proposals helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the author's winning strategies for today's global business environment.

    By cutting through the confusion, and providing dozens of real-world examples, this updated version provides step-by-step instructions for crafting value-centered, recipient-specific proposal packages, with all-new discussions on: Paperback , pages.

    Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts by Tom Sant

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    Compelling sales proposals!

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    Jun 20, Edikan Udoh rated it it was amazing. If this is the first book you read on proposal writing, let it be; if you apply all its wisdom, it could, very well, be all you need. If you're stuck in RFP hell all the time this is a great book to help you make hell more bearable. You'll win a few more of the RFP's but that's about it.

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    Part way through this book it finally starts talking about the thing that will really win you work and help you bypass the RFP entirely or at least let you be the one that writes it with the prospect so it's tailored for you and that's building the relationship. Writing a winning proposal has always been an important part of sales. In recent years it has become vital. But many companies are still cranking out confusing, unpersuasive proposals and RFPs—few of which result in new clients or contracts. The new edition includes more valuable information than ever before, including: Review Quotes "…offers powerful methods for crafting compelling messages and winning proposals that speak to your prospects' needs and establish your firm's strategic value.

    14 editions of this work

    In my experience, there are four best practices that separate the great from the grubby:. Please enter the message. Mar 09, Elizabeth rated it did not like it Shelves: The E-mail message field is required. Then you quantify how much more and you back that promise up by referencing your differentiators and your proof. Because, these days, few business agreements, research grants, or government contracts are even considered without "putting it in writing" first. We also publish smart books on parenting, health, and fitness.

    With clear instructions as well as before-and-after samples, this classic, bestselling guide shows you how to: Excerpt Preface This edition of Persuasive Business Proposals has been thoroughly revised to reflect changes in the world of work that affect proposal writing and, more important, to incorporate lessons I have learned from working with some wonderful clients. Seven Deadly Sins 1: A Primer on Persuasion 4: Winning by a NOSE: The Structure of Persuasion 6: How to Avoid Talking to Yourself in Print 9: Fluff, Guff, Geek, and Weasel: The Art of the Part: Where to Put Your Effort The Structure and Key Elements of Formal?

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    Writing the Business Case Recommending and Substantiating Your Solution Presenting Evidence and Proving Your Points Deal or No Deal?: Qualifying the Opportunity An Overview of the Proposal Development Process Tom Sant's frank and practical approach has already helped thousands of firms make sure the quality of their proposals reflects well on the work they provide. In this second edition you'll find new strategies for enhancing results by making proposal writing a core business function - not simply an offshoot of someone's "real" job.

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    You'll also learn how to align your solutions directly with the customer's business needs and objectives. Allow this favorite library to be seen by others Keep this favorite library private.

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    Find a copy in the library Finding libraries that hold this item Internet resource Document Type: Tom Sant Find more information about: Suitable for anyone seeking to win contracts and sell projects, this book helps readers construct dynamic, effective proposals. It provides discussions on: Publisher Synopsis Writing That Works: User-contributed reviews Add a review and share your thoughts with other readers. Add a review and share your thoughts with other readers. View most popular tags as: Similar Items Related Subjects: Linked Data More info about Linked Data.

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    Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts [Tom Sant] on bahana-line.com *FREE* shipping on qualifying offers. Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts. Front Cover. Tom Sant. AMACOM, - Business & Economics - .

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